Days after retiring from music, Logic goes on to sign to Twitch after landing a seven-figure streaming deal.
His Twitch channel is reported to feature music, interviews, and of course— gaming.
Retirement
After announcing his upcoming fifth album “No Pressure,” Logic announced that it will be his last contribution to the music industry.
Officially announcing my retirement with the release of “No Pressure” executive produced by No I.D. July 24th…
It’s been a great decade. Now it’s time to be a great father.
Art by @SamSpratt pic.twitter.com/stgSU6dMBt
— Bobby No Pressure (@Logic301) July 16, 2020
“Officially announcing my retirement with the release of “No Pressure” executive produced by No I.D. July 24th…
It’s been a great decade. Now it’s time to be a great father.”
Although he announced his desire to focus on fatherhood and leave the music scene for good, he noted that he felt “forced” after making such statements.
“It’s not that the label made me feel that way. I was doing it to myself, because I’m such a businessman, and I was pushing myself to the brink of insanity.”
He’s reported to move on to other ventures, such as streaming, after signing a hefty partnership deal with Amazon-owned Twitch.
Logic successfully made a name for himself in the rap scene as both an artist and a producer. He’s active in the music industry for more than a decade now.
First official music partner
Logic is considered as Twitch’s very first official music partner.
In a press release, official representatives stated:
“Logic will stream weekly on his Twitch channel which will include a mixture of in-studio sessions, special guests, AMA style formats, and gaming.”
Logic also spoke to The Verge in a recent interview about the announcement:
“I’m not this rapper guy, man… I’m just a nerd. I love video games. I’m blessed enough to have millions of fans and followers. So it is a great partnership.”
The rapper-artist did not specify exactly how much his Twitch deal was valued at, but he did confirm it’s in the seven-figure range.
His first stream on the platform is on July 21st, featuring debut tracks off of the upcoming album.
Logic hopes to bring over his fan base and audience with him on Twitch.
“I’m going to bring new eyes to their service, they’re going to bring new money to my bank account, and – I’m just kidding.”
“I’m not going to be on Twitch, having political debates. I’m going to be on Twitch, helping people after they’ve had a day of protesting or political debates, unwind and laugh and smile.”
To Logic, Twitch is the “safest way possible” for him to show his appreciation and interact with his fanbase.
Logic joins other prominent content creators such as Pokimane and DrLupo, who both signed exclusive partnership deals with the platform.
If you’re a fan of Logic, make sure to tune in to his Twitch channel as you might not find him online anywhere else.
